Jasna Rokegem

Re-Think Reality

Jasna Rokegem

Future expert, founder of fashion tech studio Jasna Rok

Fashion Technology

This young and energetic pioneer combines innovative fashion with cutting-edge technology. Armed with virtual and augmented reality, Jasna brings an intriguing added value to fashion and, most likely, to our lives in the future. Don’t expect just a strange cut or a zipper in an uncommon place, these unique fashion pieces will actually challenge your idea of clothing. Jasna’s collection brings clothing to life.
“Our clothes are becoming smart enough to communicate with us”
Jasna at Fuel18: What if your pajamas would help you get out of your bed? When going for her big final student collection, Jasna Rokegem hit upon the idea to link technology and fashion. Almost ‘the final technology frontier’. Technology in garments is not an everyday event today. But it can be so, with feedback from brainwave interface to make moods, stress, your attention span visible to the rest of the world. Even to help you train your mind. Ultimately, ‘smart’ garments will be adapting to your innermost, and changing to your clothing needs of the moment. Think sport, business, traveling, indoor or outdoor… Even sustainability will gain from new technology, as garments will not require washing anymore. And don’t stop at the boundary of your own cloths. Have your garments talk to the garments of everybody else, with a view of the whole network around you. As the result of a neural network. Futuristic dreams? Today Jasna Rokegem works with top partners as NASA to translate these interface ideas into reality. And again, industries will change fundamentally. Imagine uploading your body scan to your favorite fashion shops. You see the invisible rendered visible! Your innermost, your environment… One outfit to rule them all!